Keyword density: making your content count in Google

How much effort you should take in deciding on keyword density is always a popular topic among bloggers

Keyword density: making your content count in GoogleDeciding on the proper number of keywords – the keyword density – to use in a post is always a popular topic among both successful and newbie bloggers. If you are not familiar with the term, follow along as I describe the key ins and outs of keyword density. What is keyword density? Keyword density…

The do’s and don’ts of e-mail etiquette

When it comes to interoffice e-mails, most employees are under the impression that they can be more casual and informal

The do’s and don’ts of e-mail etiquetteThere have been hundreds of stories and several books published about the importance of crafting grammatical, well-thought-out, professional e-mails at work. Yet most people are still under the impression that different rules apply to e-mail. Discipline and planning go into writing letters and memos committed to paper, but most employees think they can be more…

Convert your social media traffic into website visits

Here's how to find the right mix to drive traffic to your website

Convert your social media traffic into website visitsMost companies are still not using social media effectively to increase traffic to the websites. What companies fail to realize is that their new customers are on social media channels that they’re not on. Also, those customers are not captivated by traditional marketing. The best marketing efforts rely on connecting with their community via social…

Convert your social media traffic into website visits

Here's how to find the right mix to drive traffic to your website

Convert your social media traffic into website visitsMost companies are still not using social media effectively to increase traffic to the websites. What companies fail to realize is that their new customers are on social media channels that they’re not on. Also, those customers are not captivated by traditional marketing. The best marketing efforts rely on connecting with their community via social…